Withum Partner and E-Commerce Practice Co-Lead, Lonnie Bloom recently sat down with Kunle Campbell on his 2X eCommerce Podcast to discuss his journey to accounting and what led to his interest in E-Commerce.
Lonnie shares some insights into the challenges and strategies businesses face and deploy when adapting to economic changes and shifts in consumer behavior. The two then pivot to the critical role of audits for e-commerce companies seeking investment and expansion. Lonnie delves into the audit process, highlighting its significance in strategic financial planning and the need for a strong financial foundation to support growth. Additionally, he explores the impact of technological advancements in the e-commerce industry, pointing to the way they streamline operations and enhance the overall customer experience.
The E-Suite Interviews
The E-Suite Interviews is a video series that explores the everchanging world of E-Commerce through the lens of various Founders and C-Level Executives. Subscribe to Withum’s YouTube channel and never miss an episode!
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For more information on this topic, please contact a member of Withum’s E-Commerce Services Team.
